The process of creating a music video for either personal or commercial purposes, calls for good preparations. This preparation involves your time, effort and commitment. If music is your PASSION and you would like to produce music that will both have a meaning in people’s lives as well as selling, then you must give your best into it.
I’ve been involved in making music videos in the past and in my own view, music video production requires a real team work and proper coordination with the people involved. Right from the start, the artist(s) should be ready to work together with the Director, Editor, Coordinator and the entire team. For the success of this project, good communication should be one of the key factors never to be assumed in any way.
In the previous article, we discussed the things one needs to have in order to make a Music video. In this page, we will discuss the 10 Steps on how to create a music video.
10 Steps – How to Create a Music Video
Assuming that you already have all the requirements needed for creation on a music video, now follow these steps carefully as you achieve your goal.
1. Start by making the audio copy
The process of making an audio recording is an interesting one. It all starts with having your songs ready by either having someone to compose and write them for you or you do it yourself. After you have the songs written down, make sure you learn them well together with their vocals.
Choose if you will employ direct recording or programming. If you already have the equipment, you can record your music at your pace. Direct recording is not as demanding as programming but you must have the whole band or choir with you at the studio.
Choose if you will employ direct recording or programming. If you already have the equipment, you can record your music at your pace. Direct recording is not as demanding as programming/track but you must have the whole band or choir with you at the studio.
Personally, I like track recording whereby you can record each voice and instrument at a time. The disadvantage, however, is that it obviously takes a long time to finish the project. The advantage is that you can correct each vocal or instrument alone without necessarily interfering with the entire song.
During recording, do not introduce new things. Just do according to your rehearsals. This will save you a lot of time and unnecessary stress. If you are booking a commercial music studio, do that early in advance to avoid last minute disappointment.
2. Make sure to do enough rehearsal
After the audio copy is ready, now it’s time to rehearse your songs. Remember that your music video is very different from the audio. In the audio preparations, your main focus was the sound part of it. The video is preparations calls for the high sense of creativity and action.
Just think about your favorite music video. Ask yourself why do you love it? On a piece of paper, write down your reasons. When you are creating your music video, bear in mind those reasons and implement then in your own video. I don’t mean you copy what other people are doing but I suggest that you adopt those strengths.
Set the meeting time and have all the people available for rehearsals each time you are meeting. It is not advisable to have some people attend rehearsals irregularly because this will obviously drag you back. You better do with two serious people than 10 people who will be on and off!
3. Good planning on your events
On your notebook, jot down all the things you intend to do as you start making your video. Write down the sequential plan on how you want activities to follow each other.
Have your Script ready before starting. The script will give you a blueprint on your activities. As in a movie, your script should be well detailed to a point of not leaving gaps for any new thoughts. Be careful not to introduce new ideas during the actual shooting because this would bring about confusion and time wastage.
Brief all the people concerned about the events and activities. This means that the singers, instrumentalists, soloists and dancers should be in one accord on the script. Enough rehearsal and practice should be done appropriately before recording begins.
4. Have everything ready before you start
Check your list to see that you have all you need with you before you get started. You must collect all the equipment including cameras, lighting system and sound systems. Don’t wait until you are started to start collecting some instruments.
Make sure that you produce a timetable to all participants so that each person is aware when he or she is needed and for how long. What do you think will happen when a soloist in late and sessions have begun? Suppose a camera man or one of the lighting guys is not available when needed?
If you plan to have refreshments during the shooting, allocate one person responsible for that. You don’t want to start running up and down when shooting has just begun to buy food stuff. Have everything ready on time.
5. Be Punctual and stick to your plan
On a material day, the success of everything depends on your credibility in all you do. Do not waste time on unnecessary things like lateness.
Remember this is your passion so you are expected to give your best. Be Punctual to the tasks ahead. There’s no point of spending too much time in planning yet you won’t follow. Many people set goals yet they don’t accomplish them.
If you have a big group, delegate responsibilities to different people so that the work will be easier for you. Have a coordinator who will be responsible for implementing things.
In video shooting, a coordinator is responsible for the entire program while the director is in charge of the videographers, photographers, lighting and audio people.
6. Make use of all the locations without Confusion
At this time, you should be having a list of confirmed locations and venues which you will use to shoot your video. Be careful not to bring about confusion in planning when to move from one destination to another.
Let the Director work hand in hand with the coordinator so that to make sure that this exercise will not be a reason to waste time. Remember that you have to exhaust one venue maximumly before moving to the next. Otherwise, it will be meaningless to return to a venue after you had finished with it.
Transport is a factor of consideration here. You don’t want to incur unnecessary huge budget on transport especially if you have a large group to cater for.
7. Make several shots on a specific item
During the shooting time, make sure to take as many takes (shots) as possible on a certain item or scene. If you are doing it yourself, make sure to shoot from different angles in order to give different variations during the editing process.
The importance of having different takes is an obvious one as you major on the quality of your video production. This will assist the editor in sorting out the best clips. Every shot is unique especially if it’s done professionally from a different angle.
When I’m watching a music video, I like it if it’s done from different angles and positions. This kind of a variation gives the video a professional look and taste.
8. Use your wardrobe well
Wardrobe refers to different attires to be worn during the preparations of your music video. You must have your wardrobe ready before hand to avoid any confusion the last minute. It’s the musician and the Director to know when to change attires and at what time.
You may choose to change attires in every location or according to your songs. There are songs that bear messages that would be better in certain attires together with scenes. It is the duty of the Director to have these arrangements in place without any confusion.
These can be termed as costumes because you are dressing in a typical way to fit the certain occasion. In Kenya, we have typical Maasai costumes which they dress in when singing to convey a certain message.
9. Make proper use of your light system
As you make your music video, bear in mind that a nice video depends on the lighting system. If a video is too dark or too bright, then the right color will not be displayed. In most cases, natural light is more preferable than the artificial one because it gives the most impressive color to your video.
In broad daylight, though, do not shoot your video when the sun is overhead because the people faces will be affected shades and therefore you will not be able to get the right results. Wait until it’s evening or morning and make sure that the artist faces the direction of the sun.
If you using the artificial light at night or in dark rooms, make sure that you are using three lamps. Place two lights at each side of the front and one light at the back raised a little bit higher than the first two (as shown in the diagram). This helps in shadow elimination.
10. If no audio, make right use of sound system
There are many advantages of recording the audio copy prior to video production. The audio helps you during the rehearsals with the dancers as well as familiarizing yourself with the music before the video is produced.
Some people, however, prefer to record both video and audio at the same time live. Though this may be demanding and a little bit risky, it can be done safely with the right sound system. You need advanced instruments and a well-insulated room to record both video and audio simultaneously successful.
The limitation this method has is that you cannot be able to move from one venue to another easily with such equipment. So that means outdoor locations may be eliminated due to such factors as the wind, and noise interference especially due to the audio production.
I find it great fun to do what I love most. If music is your passion, making and creating audio and video music will be one of your memorable tasks. If you follow the above the steps, you should be able to come up with an interesting music video.
What do you want to do now?
See what you Need to Make a Music Video ==>Click here<==
Get Music Video Equipment ==>Click here<==